Internet advertising spend is “propping up” traditional media, according to a report, surging 21% year on year to £1.68bn in the first six months of 2008.
The resilience of internet ad spend in the downturn turned what would have been a 4.6% year-on-year decline in UK advertising spend in the first half [...]
While the world is experiencing an economic financial crisis, the SEO industry is experiencing a surprising increase in demand. From intensive training and SEO consultation to actual website changes and link building, the demand for expert SEO assistance is growing at an astonishing rate.
Due to a current skills shortage there are around 2,000 jobs required for web analytics specialists.
So with skills shortages affecting the potential stability of analytics investments, what can organisations do to keep hold of their analytics staff? Well, let’s start with a fat pay rise. Anything else?
A survey conducted in October found that 21% of adults in a sample of 2,086 are planning to gain extra qualifications in the near future and that 8% plan to find a new job. Based on the statistics that there are approximately 40 million adults in the UK, 8% would lead to around 3.2 million changing career next year.